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The CALURA system is formulated with an innovative exothermic technology that was designed to maximize dye penetration and minimize hair damage.
Each shade was formulated to generate a specific increase in temperature to achieve desired results. As a bonus, this heat allows a thorough penetration of the certified organic essences and keratin. The result is an incomparable radiant shine!
The CALURA exothermic system offers 3 primary benefits: Ultimate white coverage Up to 5 levels of lift Longer lasting fashion shades
Patent Pending.
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