{"title":"Goldie Locks Luxury Hair Care","description":"\u003cdiv class=\"hero__rte body-size-3 font-body block-padding aos-animate\" data-aos=\"hero\" data-aos-anchor=\"#Rte--template--19700354252957__section_rich_text_LkkKTJ\" data-aos-order=\"3\"\u003e\n\u003cp class=\"hero__subheading subheading-size-3 block-padding aos-animate\" data-aos=\"hero\" data-aos-anchor=\"#Rte--template--20438056108189__section_rich_text_LkkKTJ\" data-aos-order=\"1\"\u003e\u003cimg src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot_2026-04-17_at_3.42.21_PM.png?v=1776462337\" alt=\"\"\u003e\u003c\/p\u003e\n\u003cp class=\"hero__subheading subheading-size-3 block-padding aos-animate\" data-aos=\"hero\" data-aos-anchor=\"#Rte--template--20438056108189__section_rich_text_LkkKTJ\" data-aos-order=\"1\"\u003eAll hair has a story.\u003c\/p\u003e\n\u003ch2 class=\"hero__title heading-size-8 block-padding aos-animate\" data-aos=\"hero\" data-aos-anchor=\"#Rte--template--20438056108189__section_rich_text_LkkKTJ\" data-aos-order=\"2\"\u003eTHIS RESCUE MISSION IS OURS\u003c\/h2\u003e\n\u003cdiv class=\"hero__rte body-size-3 font-body block-padding aos-animate\" data-aos=\"hero\" data-aos-anchor=\"#Rte--template--20438056108189__section_rich_text_LkkKTJ\" data-aos-order=\"3\"\u003e\n\u003ch4\u003eThe Problem Everyone Else Missed\u003c\/h4\u003e\n\u003cp\u003eEvery great story begins with a problem. Ours started watching wonderful people feel defeated by their hair dryness, brittleness, breakage in a frustrating cycle that never seemed to end, no matter what products they tried. We saw a pattern everyone else was missing: the beauty industry was overloading hair with protein, thinking more was better. But damaged hair was drowning, not healing.\u003c\/p\u003e\n\u003ch4\u003eThe Breakthrough\u003c\/h4\u003e\n\u003cp\u003eAs working stylists, we witnessed this daily. Clients would come in with hair weighed down by protein buildup, frustrated by products that promised everything but delivered damage. That's when the lightbulb moment happened: What if the solution has become the problem? Then asked ourselves, what if we removed protein entirely?\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003eThe Mission\u003c\/h4\u003e\n\u003cp\u003eI created Goldie Locks® with the goal of giving hope to people where there may be none left.— McKenzie, Founder. We became the first luxury hair care brand to go completely protein-free. Not because repair is bad, but because protein overwhelmed hair needs space to recover its natural strength.\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003eWhy \"Goldie Locks\"\u003c\/h4\u003e\n\u003cp\u003eJust like the fairy tale, we found the formula that's \"just right\" not too heavy, not too light, but perfectly balanced for hair that's been through too much.\u003c\/p\u003e\n\u003ch4\u003eOur Promise\u003c\/h4\u003e\n\u003cp\u003eEvery product we create honors one simple truth: your hair deserves to breathe, heal, and shine without being weighed down by what everyone else thinks it needs.\u003c\/p\u003e\n\u003c\/div\u003e\n\u003c\/div\u003e","products":[{"product_id":"derma-roller","title":"*COMING SOON* Goldie Locks Micro Needle Derma Roller","description":"\u003cp\u003eAchieve optimal scalp care with our stylist-recommended micro-needle derma roller. This tool may encourage product absorption and increase circulation, helping to boost blood flow and collagen production.\u003c\/p\u003e\n\u003cp\u003eUse twice weekly with our \u003cstrong\u003e\u003ca href=\"https:\/\/trubeauty.ca\/products\/scalp-serum\" target=\"_blank\" rel=\"noopener\"\u003eScalp Serum\u003c\/a\u003e\u003c\/strong\u003e for enhanced hair health and transformative results.\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"Default Title","offer_id":45532781052092,"sku":"7040","price":16.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16174227.png?v=1771289013"},{"product_id":"scalp-serum","title":"*COMING SOON* Goldie Locks Scalp Serum","description":"\u003cp data-start=\"199\" data-end=\"278\"\u003eFor anyone seeking visibly thicker hair, a balanced, refreshed scalp without irritation or buildup.\u003c\/p\u003e\n\u003cp data-start=\"280\" data-end=\"536\"\u003eThe scalp treatment that restores harmony. This lightweight, fragrance-free serum absorbs quickly to calm, hydrate, and rebalance the scalp. It supports a healthy foundation for stronger, shinier hair while never leaving residue or weighing strands down.\u003c\/p\u003e\n\u003cp data-start=\"538\" data-end=\"577\"\u003eWhy it belongs in your ritual\u003c\/p\u003e\n\u003cp data-start=\"578\" data-end=\"832\"\u003e• Hydrates and soothes without heaviness\u003cbr data-start=\"618\" data-end=\"621\"\u003e• Helps reduce dryness, flaking, and tightness\u003cbr data-start=\"667\" data-end=\"670\"\u003e• Balances excess oil for a refreshed feel\u003cbr data-start=\"712\" data-end=\"715\"\u003e• Supports a healthy scalp barrier for better hair growth potential\u003cbr data-start=\"782\" data-end=\"785\"\u003e• Lightweight, non-greasy, and fragrance-free\u003c\/p\u003e\n\u003cp data-start=\"834\" data-end=\"938\"\u003ePerfect for: All scalp types especially dry, oily, or sensitive scalps in need of daily balance.\u003c\/p\u003e\n\u003cp data-start=\"940\" data-end=\"1140\"\u003eThe Difference: Most scalp treatments are heavy, strongly fragranced, or leave residue. Ours is a clean, fragrance-free formula designed for daily use, with fast absorption and no leftover film.\u003c\/p\u003e\n\u003cp data-start=\"940\" data-end=\"1140\"\u003e\u003cem\u003e1.86oz\u003c\/em\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"Default Title","offer_id":45532782362812,"sku":"2350","price":63.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16173341.png?v=1771288434"},{"product_id":"signature-shampoo","title":"Goldie Locks Signature Shampoo","description":"\u003cp\u003e\u003cspan\u003eFor hair that feels stripped, heavy, or dull after washing.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eA cleanse that feels like a reset. This is the start of a ritual that transforms every wash day. The creamy lather rinses clean without ever leaving your hair tight, stripped, or heavy. Instead, you're left with a silky, luminous finish that feels like freshly blown-out hair every time you step out of the shower.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhy it belongs in your shower \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eGentle but effective, your scalp feels fresh, never parched\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHair is soft, airy, and full of natural body\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePreserves color vibrancy and extension integrity\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWon't weigh down fine hair or strip chemically-treated hair\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eProfessional salon results that last all day\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for: All hair types, especially color-treated, keratin-treated, or extension wearers\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"8.45oz","offer_id":45532801204412,"sku":"GOLD-9058","price":32.5,"currency_code":"CAD","in_stock":true},{"title":"33.8oz","offer_id":45532801237180,"sku":"GOLD-9065","price":95.0,"currency_code":"CAD","in_stock":true},{"title":"*COMING SOON* 3.4oz","offer_id":45532801269948,"sku":"GOLD-9063","price":16.0,"currency_code":"CAD","in_stock":false},{"title":"1oz Deluxe Sample","offer_id":46234891387068,"sku":"GOLD-9209","price":2.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16172356.png?v=1771288027"},{"product_id":"brilliant-blonde-shampoo","title":"Goldie Locks Brilliant Blonde Purple Shampoo","description":"\u003cp\u003e\u003cspan\u003eFor blonde, gray, or platinum hair that's turning yellow or brassy.\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe purple shampoo that brightens instead of dulls. Most purple shampoos break the rules of blonde care and leave hair dry, brittle, and muddy, dimming your color instead of lifting it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eOurs is different. Powered by a brightening complex of purple yam, blueberry, and sunflower seed oil, this luxurious shampoo neutralizes yellow tones while actually adding luminosity. The result: brighter, radiant color that feels soft, silky, and touchable.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWhy it belongs in your ritual\u003c\/span\u003e\u003cspan\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eNeutralizes brass without leaving a gray or dingy cast\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHydrates and softens while cleansing and never drying\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eBrightens blonde, platinum, and silver tones for true radiance\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eGentle enough for daily use, unlike harsh alternatives \u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eExtension-safe and keratin-treatment friendly\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePerfect for: Blonde, gray, platinum, or highlighted hair that needs toning.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe Difference: Traditional purple shampoos cling with harsh abrasiveness. Ours deposits pigment gently, with nutrient-rich botanicals, so your blonde looks luminous, not brittle.\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"8.45oz","offer_id":45532803530940,"sku":"2040","price":32.5,"currency_code":"CAD","in_stock":true},{"title":"33.8oz","offer_id":45532803563708,"sku":"2041","price":95.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16170950.png?v=1771287266"},{"product_id":"clarifying-shampoo","title":"*COMING SOON* Goldie Locks Clarifying Detox Shampoo","description":"\u003cp\u003e\u003cspan\u003eClarifying Champagne Shampoo f\u003c\/span\u003e\u003cspan\u003eor hair weighed down by stubborn buildup that regular shampoo can't touch.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cspan\u003eYour reset button for scalp and strands. When your hair feels heavy, flat, or lifeless, daily shampoo isn't enough. This is your deep reset, a clarifying wash that removes every layer of buildup: product residue, hard water minerals, excess oil, even environmental toxins.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eInfused with champagne extract and bentonite clay, it purifies without stripping, while black pepper stimulates the scalp for a refreshed, awakened feel. Hair emerges lighter, brighter, and full of renewed vitality and never brittle or squeaky.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWhy it belongs in your ritual\u003cbr\u003e\u2028\u003cbr\u003e• Removes buildup that dulls shine and body\u2028\u003cbr\u003e• Deep-cleans scalp for a healthier foundation\u2028\u003cbr\u003e• Keeps hair soft and manageable, even after a deep wash\u2028\u003cbr\u003e• Extends the life of color and style by resetting your strands\u2028\u003cbr\u003e• Perfect for oily scalps or anyone using styling products daily\u003cbr\u003e\u003cbr\u003ePerfect for: Oily scalps, fine hair that falls flat, or anyone using multiple styling products.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe Difference: This champagne-powered formula balances pH for a gentler, more luxurious cleanse that respects your hair's integrity.\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"8.45oz","offer_id":45532805431484,"sku":"2030","price":32.5,"currency_code":"CAD","in_stock":false},{"title":"33.8oz","offer_id":45532805464252,"sku":"2031","price":95.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16164219.png?v=1771285662"},{"product_id":"dry-shampoo","title":"*COMING SOON* Goldie Locks Dry Shampoo Powder","description":"\u003cp\u003e\u003cspan\u003eEffortlessly extend your style and embrace the convenience of going longer between washes. Uniquely crafted with natural ingredients that offer strand-thickening benefits while instantly absorbing excess oil for a truly refreshed and rejuvenated look that lasts all day.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e12g\u003c\/em\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"Default Title","offer_id":45532806381756,"sku":"3200","price":30.0,"currency_code":"CAD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16163311.png?v=1771285064"},{"product_id":"signature-conditioner","title":"Goldie Locks Signature Conditioner","description":"\u003cp\u003e\u003cspan\u003eFor hair that tangles easily or feels rough and unmanageable.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eHydration that feels weightless. Imagine a conditioner that glides through effortlessly, melting away tangles while cocooning each strand in silky softness. When rinsed, hair feels smooth, balanced, and full of movement and never heavy, greasy, or flat.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eWhy it belongs in your shower\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eCreates that \"slip\" you crave without residue\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHair feels touchably soft, with bounce that lasts\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eProtects extensions and keeps lengths pristine\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eWon't weigh down fine hair or make oily hair greasier\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\n\u003cspan\u003eRinses completely clean and no heavy buildup\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003e\u003c\/span\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003ePerfect for: All hair types, especially those prone to tangles, dryness, or brittleness\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"8.45oz","offer_id":45532817850556,"sku":"GOLD-9072","price":32.5,"currency_code":"CAD","in_stock":true},{"title":"33.8oz","offer_id":45532817883324,"sku":"GOLD-9089","price":95.0,"currency_code":"CAD","in_stock":true},{"title":"*COMING SOON* 3.4oz","offer_id":45532817916092,"sku":"GOLD-9070","price":16.0,"currency_code":"CAD","in_stock":false},{"title":"1oz Deluxe Sample","offer_id":46234886832316,"sku":"GOLD-9216","price":2.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16161436.png?v=1771284169"},{"product_id":"signature-hair-mask","title":"Goldie Locks Signature Hair Mask","description":"\u003cp\u003e\u003cspan\u003eFor severely dry, damaged, or over-processed hair that feels brittle.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eYour weekly spa moment. Thick and velvety to the touch, this mask wraps each strand in a surge of nourishment. After just 5 minutes, hair feels renewed, soft, bouncy, luminous like it's had the rest it's been craving. It's not heavy. It's not greasy. It's the rare mask that makes your hair look more alive, not weighed down.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWhy it belongs in your ritual\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eRevives even the driest, most overworked strands\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRestores elasticity and prevents future breakage\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eThe 5-minute weekly treatment that replaces expensive salon deep conditioning\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eRinses completely clean with no heavy residue\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eWorks on all hair types without weighing down fine hair\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003ePerfect for: Dry, damaged, color-treated, or chemically-processed hair needing intensive rejuvenation\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e6.8oz\u003c\/em\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"6.8oz","offer_id":45532825911484,"sku":"GOLD-9119","price":40.5,"currency_code":"CAD","in_stock":true},{"title":"1oz Deluxe Sample","offer_id":45532825944252,"sku":"GOLD-9223","price":2.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16160052.png?v=1771283145"},{"product_id":"signature-leave-in-conditioner","title":"Goldie Locks Signature Leave-In Conditioner","description":"\u003cp\u003e\u003cspan\u003eFor hair that's hard to brush, breaks easily, or looks dull between washes.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe effortless essential. One pump, and you feel the difference. Hair detangles instantly, brushes glide through without resistance, and strands dry smoother, shinier, and more manageable. Lightweight enough for fine hair, powerful enough for thick or tangled textures, it becomes the invisible luxury step you'll never skip.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWhy it belongs in your ritual \u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003ePrevents the tug-and-snap of daily brushing\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eKeeps hair silky and polished between washes\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003ePreserves color, shine, and extension health\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eLightweight enough for daily use on all hair types\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003ePerfect for: All hair types, essential for those who heat style or have fragile, breaking hair.\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"5.1oz","offer_id":46234881196220,"sku":"GOLD-9096","price":30.0,"currency_code":"CAD","in_stock":true},{"title":"1oz Deluxe Sample","offer_id":46234881228988,"sku":"GOLD-5448","price":2.9,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16155348.png?v=1771282442"},{"product_id":"smoothing-cream","title":"Goldie Locks Smoothing Cream","description":"\u003cp class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eEssential for curly, wavy, or frizz-prone hair that fights your styling efforts.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eFrizz control that enhances your natural radiance. This cream works with your texture. Whether you're air-drying or styling with heat, it softens, smooths, and makes hair more manageable, all while protecting against color fade and sun damage with our anti-aging complex.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eThe result: frizz under control, shine restored, and your natural pattern left beautifully intact.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWhy it belongs in your styling ritual\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eMedium frizz control that keeps hair touchable\u2028 \u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eEnhances, not erases, your natural texture\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eAnti-aging complex fights UV damage and prevents fading\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eCreates radiant, manageable hair with perfect pliability\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003ePairs perfectly with our \u003cstrong\u003e\u003ca href=\"https:\/\/trubeauty.ca\/products\/blow-dry-spray?_pos=1\u0026amp;_psq=blow+dry\u0026amp;_ss=e\u0026amp;_v=1.0\" target=\"_blank\" rel=\"noopener\"\u003eBlow Dry Spray\u003c\/a\u003e\u003c\/strong\u003e for ultimate protection\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003ePerfect for: Curly, wavy, or frizz-prone hair, especially those who air-dry or live in humid climates.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe Difference: Where leave-in is for priming, this is your true styling partner. It tames and refines while keeping the door open for heat styling when you want it.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e5.1oz\u003c\/em\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"Default Title","offer_id":45532843016380,"sku":"GOLD-9162","price":30.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16154242.png?v=1771282083"},{"product_id":"blow-dry-spray","title":"Goldie Locks Blow Dry Spray","description":"\u003cp\u003e\u003cspan\u003eFor anyone who heat styles and wants salon-quality results that last for days.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eThe spray that transforms your hair until your next wash. More than heat protection, this concentrated formula reshapes how your hair behaves. Blow-drying becomes faster, shinier, and smoother.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eFinish with an iron, and the true magic happens: your style is locked in with radiant shine and humidity-proof hold that lasts until you wash again.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWhy it belongs in your styling ritual\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eTransforms hair texture to sleek, glossy, defined\u2028 \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eCuts blow-dry time in half\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHumidity-proof protection that won't let weather ruin your style\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eAnti-aging complex protects against sun damage and fading\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eHeat protection up to 450°F — higher than most tools\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cspan\u003eLayer with our Smoothing Cream for maximum frizz control\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003ePerfect for: Anyone who heat styles regularly or wants long-lasting, weather-resistant styles.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe Difference: Most sprays shield hair. This one changes it. Once your look is set with heat, it won't be undone by weather, sweat, or moisture only by your next styling or shampoo session.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e4oz\u003c\/em\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"Default Title","offer_id":45532853469372,"sku":"GOLD-9254","price":37.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16152856.png?v=1771280945"},{"product_id":"signature-serum","title":"Goldie Locks Signature Serum","description":"\u003cp\u003e\u003cspan\u003eFor frizzy, dull hair that lacks shine and feels rough to the touch.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe one-step finish that makes any hairstyle look professionally done. This serum glides on like silk, disappearing instantly while leaving hair with mirror-like shine and featherlight smoothness. No grease. No weight. Just a polished finish that feels as refined as it looks.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWhy it belongs in your ritual\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\u003cspan\u003eSmooths frizz and flyaways with a single touch\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eFinishes any style with radiant, reflective shine\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eKeeps extensions and lengths looking pristine\u2028 \u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003e\u003cspan\u003eA little goes a long way, one bottle can last months\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli\u003eHeat protection properties and UV defense in one step\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003ePerfect for: All hair types, especially those wanting instant shine and frizz control\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"3.4oz","offer_id":45532870574268,"sku":"GOLD-9102","price":43.0,"currency_code":"CAD","in_stock":true},{"title":"1.7oz","offer_id":45532870607036,"sku":"GOLD-9087","price":25.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16151653.png?v=1771280574"},{"product_id":"flyaway-fix","title":"Goldie Locks Flyaway Fix Hydrating Pomade Stick","description":"\u003cp class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eYour portable solution for polished perfection, anywhere, anytime.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eThe mess-free fix for stubborn flyaways. This sleek pomade stick delivers instant control, wherever you are. Swipe directly onto edges, flyaways, or ends to smooth and define with no mess, no greasy residue, no stiffness. Just soft, natural-looking hold that moves with your hair.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWhy it belongs in your styling ritual\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eTames stubborn flyaways in seconds\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003ePerfects edges with precision\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eAdds definition without heaviness\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eTSA-friendly size fits in any purse or gym bag\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003eNo messy hands or overloading\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003ePerfect for: Anyone with flyaways, baby hairs, or who needs touch-ups throughout the day\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe Difference: Unlike creams or sprays, this on-the-go stick gives you targeted control without messy application. It enhances your style instead of weighing it down.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003e14g\u003c\/em\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"Default Title","offer_id":45532877914300,"sku":"GOLD-9179","price":21.5,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16150944.png?v=1771280107"},{"product_id":"texture-spray","title":"Goldie Locks Volumizing Texture Spray","description":"\u003cp class=\"whitespace-normal break-words\"\u003e\u003cspan\u003ePerfect for fine to medium hair that falls flat or lacks body.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe texture spray that changes everything. For days when your hair needs more volume and body but you still want it to look completely natural, this invisible spray is your secret weapon. One mist adds instant lift and thickness with a soft, matte finish that never looks overdone.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWhy it belongs in your styling ritual\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eInstantly creates volume and airy fullness\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eAdds body without stiffness or crunch\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eAbsorbs oil to extend style life between washes\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eRevives flat or second-day hair effortlessly\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003eWorks on both wet and dry hair for versatile styling\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003ePerfect for: Fine to medium hair that falls flat, or anyone wanting natural-looking volume and texture\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe Difference: Where most texture sprays feel gritty or obvious, this formula keeps hair soft, moveable, and touchable while still delivering dramatic thickness and long-lasting lift.\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"8oz","offer_id":45532885483708,"sku":"GOLD-9261","price":30.0,"currency_code":"CAD","in_stock":true},{"title":"3.4oz","offer_id":45532885516476,"sku":"GOLD-9278","price":18.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16150036.png?v=1771279318"},{"product_id":"hair-spray","title":"Goldie Locks Signature Flexible Hold Hair Spray","description":"\u003cp class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eFor finished styles that need to last all day without feeling stiff or crunchy.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe hairspray that moves with you. When you've created the perfect style, it deserves a hold that protects it without freezing it in place. This flexible formula locks in your look while keeping hair soft, brushable, and completely touchable. No crunch. No flakes. Just confidence that lasts as long as you do.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eWhy it belongs in your styling ritual\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eFlexible hold that adapts to movement\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eHumidity-proof protection against frizz and falling\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eBoosts shine for a polished finish\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003e\u003cspan\u003eFlake-free, lightweight, never sticky\u2028\u003c\/span\u003e\u003c\/li\u003e\n\u003cli class=\"whitespace-normal break-words\"\u003eBrushable hold — run your fingers through anytime\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cbr\u003e\u003cspan\u003ePerfect for: All hair types and styles, especially those who want long-lasting hold without stiffness\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe Difference: Most hairsprays leave you with helmet hair or no hold at all. Ours delivers intelligent style memory: hair remembers its shape, so it bounces back even after you run your fingers through it.\u003c\/span\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"9oz","offer_id":45532891742396,"sku":"GOLD-9133","price":30.0,"currency_code":"CAD","in_stock":true},{"title":"3.4oz","offer_id":45532891775164,"sku":"GOLD-9117","price":18.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-16144212.png?v=1771278148"},{"product_id":"stay-golden-intro","title":"Goldie Locks Stay Golden Intro Bundle","description":"\u003cp data-aos-order=\"1\" data-aos-anchor=\"#Rte--template--20438056108189__section_rich_text_LkkKTJ\" data-aos=\"hero\" class=\"hero__subheading subheading-size-3 block-padding aos-animate\"\u003eAll hair has a story.\u003c\/p\u003e\n\u003ch2 data-aos-order=\"2\" data-aos-anchor=\"#Rte--template--20438056108189__section_rich_text_LkkKTJ\" data-aos=\"hero\" class=\"hero__title heading-size-8 block-padding aos-animate\"\u003eTHIS RESCUE MISSION IS OURS\u003c\/h2\u003e\n\u003cdiv data-aos-order=\"3\" data-aos-anchor=\"#Rte--template--20438056108189__section_rich_text_LkkKTJ\" data-aos=\"hero\" class=\"hero__rte body-size-3 font-body block-padding aos-animate\"\u003e\n\u003ch4\u003eThe Problem Everyone Else Missed\u003c\/h4\u003e\n\u003cp\u003eEvery great story begins with a problem. Ours started watching wonderful people feel defeated by their hair dryness, brittleness, breakage in a frustrating cycle that never seemed to end, no matter what products they tried.We saw a pattern everyone else was missing: the beauty industry was overloading hair with protein, thinking more was better. But damaged hair was drowning, not healing.\u003c\/p\u003e\n\u003ch4\u003eThe Breakthrough\u003c\/h4\u003e\n\u003cp\u003eAs working stylists, we witnessed this daily. Clients would come in with hair weighed down by protein buildup, frustrated by products that promised everything but delivered damage.That's when the lightbulb moment happened: What if the solution has become the problem? Then asked ourselves, what if we removed protein entirely?\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003eThe Mission\u003c\/h4\u003e\n\u003cp\u003eI created Goldie Locks® with the goal of giving hope to people where there may be none left.— McKenzie, Founder We became the first luxury hair care brand to go completely protein-free. Not because repair is bad, but because protein overwhelmed hair needs space to recover its natural strength.\u003cbr\u003e\u003c\/p\u003e\n\u003ch4\u003eWhy \"Goldie Locks\"\u003c\/h4\u003e\n\u003cp\u003eJust like the fairy tale, we found the formula that's \"just right\" not too heavy, not too light, but perfectly balanced for hair that's been through too much.\u003c\/p\u003e\n\u003ch4\u003eOur Promise\u003c\/h4\u003e\n\u003cp\u003eEvery product we create honors one simple truth: your hair deserves to breathe, heal, and shine without being weighed down by what everyone else thinks it needs.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePackage Includes:\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e6 - Signature Shampoo \u003cem\u003e(8.45oz \/ 250ml)\u003c\/em\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e6 - Signature Conditioner \u003cem\u003e(8.45oz \/ 250ml)\u003c\/em\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e6 - Signature Leave-In Conditioner \u003cem\u003e(5.1oz \/ 150ml)\u003c\/em\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e6 - Signature Serum \u003cem\u003e(3.4oz \/ 100ml)\u003c\/em\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e6 - Signature Hair Mask \u003cem\u003e(6.8oz \/ 200ml)\u003c\/em\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e6 - Signature Flexible Hold Hair Spray \u003cem\u003e(9oz)\u003c\/em\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e6 - Blow Dry Spray \u003cem\u003e(4oz \/ 120ml)\u003c\/em\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e6 - Smoothing Cream \u003cem\u003e(5.1oz \/ 150ml)\u003c\/em\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e6 - Flyaway Fix Hydrating Pomade Stick \u003cem\u003e(0.5oz \/ 14g)\u003c\/em\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003e6 - Volumizing Texture Spray \u003cem\u003e(8oz)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eReceive FREE\u003c\/strong\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e1 - Signature Shampoo \u003cem\u003e(33.8oz \/ 1000ml)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 - Signature Conditioner \u003cem\u003e(33.8oz \/ 1000ml)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 - Signature Leave-In Conditioner \u003cem\u003e(5.1oz \/ 150ml)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 - Signature Flexible Hold Hair Spray \u003cem\u003e(9 oz)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 - Blow Dry Spray \u003cem\u003e(4oz \/ 120ml)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 - Smoothing Cream \u003cem\u003e(5.1oz \/ 150ml)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 - Flyaway Fix Hydrating Pomade Stick\u003cem\u003e (0.5oz \/ 14g)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e1 - Volumizing Texture Spray \u003cem\u003e(8 oz)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e6 - Signature Shampoo Sample \u003cem\u003e(1oz)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003cli\u003e6 - Signature Conditioner Sample \u003cem\u003e(1oz.)\u003c\/em\u003e\n\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003e\u003cem\u003eSalon Value: $ 4,341.50\u003c\/em\u003e\u003c\/strong\u003e\u003c\/p\u003e\n\u003c\/div\u003e","brand":"Goldie Locks","offers":[{"title":"Default Title","offer_id":45543599538364,"sku":null,"price":1965.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-02-13at4.38.43PM.png?v=1771026947"},{"product_id":"goldie-locks-thickening-balm","title":"Goldie Locks Thickening Balm","description":"\u003cp dir=\"ltr\"\u003e\u003cspan\u003eThickening Balm is not your typical styling product—it's a medium-viscosity prep formula designed for fine or lifeless strands, providing lift, lasting structure, and shape retention. This clear, protein-free balm delivers flexible fullness and heat-activated memory, ensuring your style lasts without ever feeling stiff or heavy.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eInfused with hydrating lipids and moisture-binding ingredients like Plant-Derived HEC Volumizing Fiber, this formula creates a soft, supportive foundation for enhanced volume and body. It features light-reflective Mica to enhance radiance for a luminous finish. Expect a natural glow, subtle grit for support, and a beautifully sustained style, perfect for elevating everyday hair into something undeniably golden.\u003c\/span\u003e\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eVisibly plumps and thickens every strand\u003c\/li\u003e\n\u003cli\u003eFlexible film-forming hold that builds body without stiffness\u003c\/li\u003e\n\u003cli\u003eWeightless application with no crunch, no residue\u003c\/li\u003e\n\u003cli\u003eConditions while it volumises for softer, fuller-looking results\u003c\/li\u003e\n\u003cli\u003eUse before blow-dry or on dry hair for instant, lasting texture\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cem\u003e5oz\u003c\/em\u003e\u003c\/p\u003e","brand":"Goldie Locks","offers":[{"title":"Default Title","offer_id":46081285816508,"sku":"GOLD-2187","price":30.0,"currency_code":"CAD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/files\/Screenshot2026-03-19at1.58.50PM.png?v=1773950342"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0613\/0201\/4140\/collections\/Screenshot_2026-02-16_113010.png?v=1771266780","url":"https:\/\/trubeauty.ca\/collections\/goldie-locks.oembed?page=2","provider":"Trü Beauty Salon Services","version":"1.0","type":"link"}